Direction & messaging
Situation
You do a lot, but customers struggle to see why they should choose you.
I help you clarify the customer, the offer and the core message, and choose the next marketing activities.
Rain Resmeldt · Marketing and communication partner
I help business owners and marketers choose what to focus on, explain their offer clearly and deliver important marketing projects.
Work directly with me as a thinking partner, content creator or lead for an agreed project.
Share the situation and the result you need. We agree the scope and fee before work begins.

Choose the question that matters most right now. We can work together in one meeting, on a specific project or through ongoing support of an agreed scope.
Situation
You do a lot, but customers struggle to see why they should choose you.
I help you clarify the customer, the offer and the core message, and choose the next marketing activities.
Situation
A decision or plan needs an experienced outside view before you act.
We review a campaign, brief, budget or the way marketing is organised. I help find the question the decision really depends on.
Situation
Important work needs someone to bring the pieces together and get it done.
I help with a launch, campaign, articles, newsletters, social media content or international communication.
Situation
Enquiries, content and tasks sit in different places and the same work gets repeated.
I help you think through how work moves and create a suitable workflow, web page or simple tool for it.
See selected work and my role in it, so you can judge which experience could help with your next task.
My role and the work done
I led marketing and communication for Barbora’s Estonian launch as the e-Maxima brand and e-commerce platform changed. I coordinated media relations, acted as spokesperson and trained couriers to communicate the campaign message. The focus was on informing existing customers clearly and engaging new users.
See my role and project background →My role and the work done
I was responsible for the Estonian marketing strategy and led the renewal of the visual identity and communication language across all three Baltic markets. I ran campaigns with the Latvian and Lithuanian teams and launched labour market research and its communication, including “Kontorielu saladused”.
See my role and project background →My role and the work done
I developed and implemented the content marketing strategy and shaped Digitark’s content and focus. I coordinated writers and content partners and produced content for Telia TV, Telia LIVE and social media. I participated in the Telia rebranding communication team.
See my role and project background →These are my previous roles and projects, not current Turundustiim clients.

I’m Rain Resmeldt. My work combines experience in marketing, communication and journalism. I ask what the company really wants to achieve, find a clear message for it and get the work moving.
I’m at my best where both thinking and delivery are needed. I can help weigh a decision, write and edit content or lead an agreed project with your team. Digital solutions and AI are tools I use where they help.
See my experience and work →If you already have a marketer or team, we agree together what support is needed and who owns what. I can help think through a difficult decision, take on a separate project or do work the team doesn’t have time for right now.
Clear roles. A shared goal. Agreed ownership.
a consultation or review of a material that makes the next step clearer.
a bounded piece of work with a goal, timeline and agreed output.
regular support on agreed topics and scope.
You send a short description and any existing material or link.
We confirm the goal, output, roles, timeline and fee.
I deliver my part and hand over the result with the explanations you need.
For ongoing work, we separately agree the meetings, workload and how the next tasks are chosen.
Collaboration format · pilot
The company blind date explores whether two companies’ skills could create one joint offer. I help spot the opportunity and guide the conversation to a first idea you can test.
See the blind date pilot (in Estonian)We are gathering interest for the pilot. Participation is confirmed once fit, timing and terms are agreed.
Free public masterclass (in Estonian) · 2026-10-18, 12:00–13:30 Estonian time
See and register →Recent article (in Estonian)
Miks turundus jääb sageli nõrgaks mitte turundaja, vaid juhtide ja organisatsiooni harjumuste tõttu — ning millised otsused annavad turundajale ruumi päriselt töötada.
FAQ
Business owners and marketers who need a clearer message, an experienced outside view or delivery of a specific project.
Yes. You work directly with me. If the work needs other skills, we agree on involving a collaborator and their role beforehand.
We start from their needs and the leader’s. Together we agree what I do and how my contribution supports the existing work.
Yes. We can start with one material, decision or project. Ongoing work is agreed separately.
By the content, scope and timeline of the work. You receive the fee and terms before paid work begins.
Yes, when they help solve the agreed task. If you want to learn to build yourself, you’ll find learning and mentoring at Resmeldt Studio.
Describe the situation and the result you want in a few sentences. I’ll see what support I can offer.
The automatic reply to a written enquiry is a preliminary suggestion, not an offer. The free call is an alternative way to get in touch.